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| Of all the items that appear in our stories, some come from large corporations with brand names the world has known for centuries. Some come from a little guy around the corner. But they all have one thing in common. Desirability. People lust after these products. They may take years to acquire them, but the brand dangles before them for life. There is a wonderful quote on the Folbot website. |
It says, in part: "When I was a kid I read about these boats in a magazine ad. When I considered buying a boat I still remembered the name of your company. I was very surprised that 40+ years later you are still going strong. I know why - great products." Folbot makes kayaks beautifully designed to fold up and fit into a bag when you've finished your paddling. How can you not love a company that greets you 'Welcome to the fold.' They have been putting smiles on faces for much longer than 40+ |
  | years, in fact since 1933. Starting in England, today they are represented in most countries with some explorable water and folk prepared to take it on. The smallest, the Citibōt (pronounced CityBoat) is 10ft long and weighs just 24lbs. It takes 10 minutes to assemble, and will carry 210lbs. The big one, The Greenland II, is 17' long, weighs 62lbs, takes 20 minutes to put togather and carries 600lb. There are 6 sizes in between. Just recently they have been working with New York City's Metropolitan Transportation Authority to launch the Metroboat, similar to the Citibōt but with the deck fabric colorfully printed with the redesigned NYC subway map. Paddlers are returning to the NYC waterfront in record numbers and this little beauty is designed to fit in a backpack so you can travel the MTA transit services on your way to the water. Chief designer Phil Cotton bought the company in 1983 and used his background in textiles and engineering to introduce to the world a new...
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